Booking.com has "booked" The Muppets for a series of commercials debuting during the "Big Game."
The campaign features, Kermit, Miss Piggy, Animal, Gonzo, and Statler and Waldorf in a series of ads highlighting their different vacation needs.
Building on its playful and optimistic creative strategy, the new campaign features a colorful cast of characters - spanning from relatable everyday travelers to beloved cultural icons, The Muppets. Whether it’s Kermit the Frog lounging at a beachfront vacation rental, Miss Piggy booking a high-end boutique hotel, a family finding the perfect resort with a waterpark, or a bachelorette party enjoying a classic Vegas hotel experience, Booking.com makes it easier for everyone to find and book their perfect stay with features such as the easy-to-use app and free cancellation.
The integrated campaign will run across TV, streaming, online, audio, paid social and owned channels. It features the 30-second Big Game spot and a variety of 15-second spots, all of which can be viewed on YouTube.com/@bookingcom, as well as creative assets that will run across social channels.
You can watch a two of the spots below:
Be on the lookout during the "Big Game" as our favorite friends try to find the perfect vacation spot Sunday, Feb 9th.