Help Fund A Cookie Monster Replica!

Hasbro's HasLab's is looking to crowdfund a life-size Cookie Monster photo puppet replica. 

C IS FOR COLLECTOR’S DREAM

"Friend something better than chocolate ice cream… Maybe friend somebody you give up last cookie for." —Cookie Monster

For 50 years, Cookie Monster has been your friend: making you laugh, singing you songs, and entertaining you with his unapologetic appetite for COOKIES! “Om nom nom!”

And as Cookie Monster’s longtime fan and friend, you deserve the opportunity to bring home the ultimate collector item: a fully poseable, full-size, photorealistic Cookie Monster replica. Your very own version of a childhood icon. A dream collectible you’d give up your last cookie for.

Don’t worry, we’ve got you.

WHY COOKIE MONSTER ?

Because he’s been there from the start.

Because he’s a beloved fan-favorite.

Because “C is for Cookie” is an anthem of our collective childhood.

Because to bring the dream of a full-size Sesame Street product to life, we consulted with leaders and influencers in the Muppet fan community to voice fan opinion about character choice, product development, offering, and messaging—making this a by-the-fans, for-the-fans project, every step of the way.

This campaign will move into production when it reaches its minimum goal of 3,000 backers. All support must be received by 11:59 PM EST on August 25, 2019. You can own 38 inches of blue furry goodness by spring of 2020. Your payment method will be charged on August 25, 2019 if the campaign is successful.

SCULPT

In order to make an authentic replica, Hasbro product designers took measurements of the actual photorealistic Cookie Monster puppet used for Sesame Street’s still shots to create and build the skeleton. Scale, height, posture, and positioning had to be just right.

PERFECT PLUSH:

Product designer Teresa Levy paid special attention to Cookie Monster’s fur color and texture when meeting with Cookie Monster and the Sesame Street team. A swatch was sent to Hasbro’s factory to replicate the dyes and tumbling of the plush. Can you find the swatch of the real Cookie Monster plush within ours?

A full-size, fully poseable final model includes articulation in the hips so Cookie Monster can sit and stand, bendy wire in the hands and fingers, hinged mouth that opens and closes, and a ball joint that allows neck to move and pivot.

PRODUCT INCLUDES:

Full-size, photorealistic, poseable Cookie Monster replica

2 original artwork lithographs

Certificate of Authenticity

To-be-revealed accessory

Premium packaging celebrating 50 years of Cookie Monster

CONCEPT PRODUCT DETAILS:

Height: 38 inches

Weight: 10 lbs. (of cookies)

Width: 20 inches

Depth: 19 inches

Fur: blue and tumbled

Eyes: googly

In order for this Cookie Monster replica to become a reality, the campaign needs to reach a minimum of 3,000 backers by August 25, 2019.

Check out this video by the Haslab Team:

You have until August 25th to pledge your support of $300 at Hasbro Pulse.